Privacy Policy
Last update: 21.04.2026
We (also known as "We", "Us" or "Our") are committed to protecting your personal data and privacy.
This Privacy Policy explains how we collect and store information you provide through Keen Ledgrove (the "Website").
We uphold these principles:
To be transparent about how we process and collect your personal information:
We want you to make informed decisions about how we use and process your Personal Data. That's why we created this website. We use various methods to give you clear information about Personal Data use.
If we think you need specific details, we'll provide them at the right time.
We're happy to answer your questions and explain any legal limitations affecting your data. Contact us via email at: info@keen-ledgrove.com
Your personal data will only be used for the purposes outlined in this Policy.
We process your Personal Data for several purposes, including providing the website and Services (which may include connecting you with third-party trading platforms), improving the site, protecting our rights and interests, maintaining and delivering the Services, meeting legal and regulatory obligations, and conducting administrative and business activities. We also use your Personal Data to better understand your preferences and needs.
Personal Data are also processed by us in order to better comprehend your preferences and needs.
To use important tools that protect your Personal Data rights:
To help you exercise your rights, we have dedicated resources available. Contact us at any time to request access to your personal data, and we can modify or delete it, restrict its use for specific or general purposes, or transfer it to you or a third party. We're equipped to fulfil your requests.
Secure your Personal Data:
While we cannot guarantee complete security of your personal data, we're committed to using a range of methods and techniques to help protect it.
Our Privacy and Security Policy is comprehensive.
1. The Scope?
This policy describes the Personal Data the Company collects from individuals and how it processes, shares, secures, and manages that data.
This Policy applies to information relating to an identified or identifiable natural person. An identifiable person is someone who can be directly identified or identified through a combination of information we hold or can access.
The Policy defines "processing" as any activity involving the use or collection of Personal Data, including management, structuring, and storage.
Our services are intended for general audiences and are not designed for anyone under 18 years old. We do not knowingly collect information from minors under 18, nor do we permit them to use our services. We will promptly delete any information about children once we become aware of it.
2. What personal Data Do We Have on You?
When you access our services and channels or visit our website, we collect Personal Data. We may ask for your Personal Data directly in some cases, or gather it by analysing how you use our services and channels, or receive it from our third-party partners.
You don't need to share personal information with the company, and there are no consequences for not doing so.
However, you're not required to provide us with any personal data. In some cases, if you choose not to share certain information, we may be unable to deliver our services or allow you to access the website.
4. What kind of Personal Data do We collect? When you visit our website, we gather the following personal information:
This includes information about your online activity log and traffic data (such as your IP address, access date, access time, and language preference), software crash logs, browser type, and device details. This information is not private and cannot be used to identify you.
Personal Data We Receive From You: any personal data you voluntarily provide when you connect with a third-party online trading platform through us.
Personal Information You Provide to Third-Party Platforms: this information includes your full name, address, phone number, and email address to facilitate trading.
5. Legal Basis and Reasons for Processing Your Personal Data
Your Personal Data is processed by the company for the purposes outlined in this section, in accordance with the applicable legal basis.
The Company cannot process your Personal Data without a legal basis. The legal grounds that allow the Company to process your Personal Data are:
- You've consented to your Personal Data being processed for one or more purposes. This applies when you submit personal information through the Website so we can transfer it to a third-party trading platform.
- We or a third party may process your data to pursue legitimate interests—for example, to improve our services or defend legal claims.
- Processing must meet an obligation of law.
Contact us via email for more details about how we process your information to protect our legitimate interests.
Below is a list of the reasons and legal grounds we may use your Personal Data.
Scope
Legal Basis
To share your personal information with third parties at your request for access to digital trading
If you ask us to, we may collect Personal Data from you to pass on to third-party companies.
You've consented to the processing of your personal data for one or more purposes.
2. To answer your requests, questions or concerns
We need your Personal Data to assist with any questions you may have about our Services.
We need to process personal information to protect the legitimate interests of the Company or a third party.
3. To comply with legal obligations, we may process your Personal Data to meet administrative, judicial, or legal requirements.
To ensure compliance with legal obligations, processing is required.
4. To enhance Our Services
We may use your Personal Data to improve Our Services, including crash reports and malfunction data collected in relation to the Services.
We need to process personal data to protect the legitimate interests of the Company or a third party.
5. To stop fraud and misuse of Our Services
The Company or a third party has a legitimate interest that requires processing of this information.
6. To perform and manage actions required to deliver Our Services
This includes back-office functions, business development, strategic decision-making, oversight, and related activities.
We need to process personal data to protect the legitimate interests of the Company or a third party.
7. To conduct analysis, such as statistical analysis
To inform our decision-making on various matters, we use a range of analytical techniques, including statistical methods.
The Company or a third party has a legitimate interest that requires the processing of your personal information.
To protect our assets, rights, and interests—as well as those of third parties—we've established procedures to defend legal claims.
We may process your Personal Data to safeguard our rights, interests, and assets, or those of third parties, in accordance with applicable laws, regulations, agreements, and our terms and policies.
The Company or a third party may need to process their legitimate interests.
6. Transfer of Personal Data to Third Party
The Company may share your Personal Data with third-party service providers, such as hosting and storage providers, as well as IP address information and user experience analytics.
You can request that we share your specific Personal Data with third-party trading platforms. When you do, we'll provide your Personal Data to those platforms in accordance with their privacy policies. Your Personal Data may be shared with multiple trading platforms.
The Company may also share Personal Data with affiliated entities or business partners to help us enhance and improve our products and services.
If required to protect the rights of third parties or safeguard assets, the Company may disclose Personal Data to regulatory authorities, local authorities, or other official bodies.
We may also share your Personal Data with potential investors, buyers, lenders, or other group companies in connection with a transaction (including any transfer or sale of Company assets or group company assets) or as part of a merger, restructuring, consolidation, or bankruptcy involving the Company or any group company.
7. Cookies and services from third parties
Third-party services, such as advertisers and analytics providers, may be used on our website. These companies may also use cookies or similar technologies.
Cookies are small text files placed on your device each time you visit our website. We use cookies to understand your preferences and browsing behaviour, improve your experience, remember your settings, and personalise the products and services we offer. Cookies also help us gather statistics and analytics data.
Some cookies we use are session cookies. These are temporary files downloaded to your device that expire when you close your browser. Other cookies are persistent – they remain on your device for a period of time even after you close your browser. Persistent cookies help us recognise you as a returning user and allow you to access the website more easily on future visits.
Types of Cookies:
They may be used by us based on their purpose:
The type of cookie
Cookies are absolutely necessary
Scope
These cookies are essential for accessing the features you've requested and navigating our website. We use them to deliver the information, products, and services you've asked for.
They're required for your device to download and stream data, allowing you to move around the site, use its features, and return to pages you've visited before.
Additional Information
Cookies collect Personal Data, such as your username and last login date, to confirm you're logged in to the site. They're automatically erased when you close your web browser (session cookies).
The type of cookie
Functionality Cookies
Scope
Cookies help us recognise you when you visit our site and remember your preferences.
Additional Information
Cookies collect Personal Data, such as your username and last login date, to confirm you're logged in to the site. They're automatically cleared when you close your web browser (session Cookies).
The type of cookie
Cookies for performance
Scope
We use cookies to gather statistical data about site performance and to help improve it, as well as to analyse how our website is being used.
Additional Information
Cookies store anonymous data that isn't linked to any identifiable person. Some cookies are removed when you close your browser, while others remain indefinitely.
Cookies are blocked, or removed
To block or remove cookies, adjust your browser settings. Below are links to help you with the most popular browsers.
- Firefox
- Microsoft Edge
- Google Chrome
- Safari
However, be aware that certain features or the entire Website may not function as expected in this situation.
ONLINE TRACKING NOTICE
This service currently does not support do-not-track signals.
8. The retention of your personal data
The Company will retain your Personal Data as long as necessary to fulfill the purposes outlined in this Policy, or for longer periods as permitted by applicable law, regulations, and court orders.
We'll share your information with third-party trading platforms for 12 months. If you consent, we'll continue sharing your data for a further 12 months.
We regularly review retained Personal Data to confirm it's no longer required.
Transfers of personal information to third-party countries or international organisations
Your personal information may be transferred to other countries (i.e. your personal data may be transmitted to a third-country (i.e. an additional country other than the one in which you reside) or to international organisations). The Company takes all necessary steps to safeguard your Personal Data and ensure that data users can exercise their rights and access effective legal remedies.
These protections are available to all those who reside in the EEA (European Economic Area).
- Transfer to a third country or international organisation that the EU Commission has determined provides adequate protection for Personal Data transferred in accordance with article 45(3) of Regulation 2016/679 of the European Parliament and of Council of 27 April 2016 (the "GDPR").
- The transfer is made pursuant to a legally binding and enforceable agreement between public entities or authorities under Article 46(2)(a).
- The transfer complied with the Standard Contractual Clauses approved by the EU Commission under Article 46(2)(c) of the GDPR. You can view the EU Commission's approved clauses at https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/model-contracts-transfer-personal-data-third-countries_en.
The Company can provide information about the security measures it uses to protect your Personal Data when transferred to third-party countries or international organisations. Please email info@wealthwaydigital.uk for details.
10. Security of Personal Data
We have implemented appropriate organisational and technical safeguards to protect your Personal Data, including measures against accidental or unlawful destruction, loss, or alteration.
We cannot guarantee that Personal Data will remain secure at all times. We are not liable for any indirect, incidental, or consequential damages resulting from use or disclosure of Personal Data, including (but not limited to) disclosure due to transmission errors, unauthorised third-party access, or circumstances beyond our control.
We may be required by law or other circumstances beyond our control to disclose Personal Data about you to third parties, such as government authorities. We cannot control how third parties handle the security of your Personal Data in these situations.
Data transmission over the internet cannot be guaranteed to be completely secure. The Company cannot ensure the security of Personal Data you send to us online.
11. Hyperlinks to websites belonging to third party websites
Our website contains links to third-party sites and applications that we don't control or supervise. We're not responsible for how these third parties collect or handle your personal data, and our privacy policy doesn't apply to their services.
Before using any third-party website or app, we recommend you review their privacy policy first. Please also consider carefully what personal data you choose to share with them.
12. Modifications to this Policy
Before accessing any third-party websites or apps, we recommend reviewing their privacy policies. We also suggest exercising caution when sharing your Personal Data with them.
13. Your rights with respect to your personal information
You have the right to request that we verify the accuracy of your Personal Data, correct any inaccuracies, and delete Personal Data that we no longer need. You may also limit how we process your information.
If you live in the EEA, please refer to this page:
These rights apply to the information you provide about yourself. You can exercise these rights by sending an email to the address below.
Access rights
We can verify the accuracy of your Personal Data and confirm what information we hold about you. You have the right to access this data.
We'll provide an electronic copy of your Personal Data at no charge. Additional copies may incur a reasonable fee. Data will be supplied electronically if you request it.
Your right to access Personal Data cannot override the rights and freedoms of others. If fulfilling your request would harm another person's rights or freedoms, we may decline your request or limit what we can provide.
Right to rectification
We can correct inaccurate Personal Data. You can request that incomplete or incorrect information about you be put right, based on why we're processing it.
Right to erasure
We may delete your Personal Data if: (a) it's no longer needed for its original purpose; (b) you withdraw consent and there's no other legal reason to keep it; (c) you object to processing based on legitimate interests; (d) the data has been processed unlawfully; or (e) we're legally required to delete it.
This right doesn't apply if processing is necessary to: (a) comply with a legal obligation under EU or Member State law; or (b) establish, exercise or defend legal claims.
Processing restrictions
If you're concerned about the accuracy of your Personal Data, you can ask us to limit how we use it.
Once restricted, we can only keep your data if you give consent, to establish or defend legal claims, to protect another person's rights, or for significant public interest reasons within the EU or a Member State.
Right to data portability
If we process your data automatically and based on your consent or a contract, you have the right to receive and review your Personal Data.
You can request that we transfer your Personal Data directly to another organisation, if technically possible. Exercising your right to data portability doesn't affect your erasure rights. Data portability doesn't interfere with anyone else's rights or freedoms.
Right to object
You can object at any time to us processing your Personal Data based on our or a third party's legitimate interests. This includes processing for profiling purposes. We can only continue processing if we can show compelling grounds that outweigh your rights, freedoms or interests, or if we need to establish, exercise or defend legal claims.
For direct marketing, you can object to processing your Personal Data at any time.
Right to withdraw consent
You can withdraw your consent for us to process your Personal Data at any time. This doesn't affect the lawfulness of any processing carried out before you withdrew consent.
You have the right to lodge a complaint with your supervisory authority.
You can appeal to your Member State's supervisory authority, which protects individual rights regarding Personal Data processing within the EU.
EU and Member State laws may limit your rights regarding Personal Data as described in this section.
We'll respond to your request within one month of receiving it, providing the information you're entitled to under this section. We may extend this to two months if the request is complex or we receive many requests. We'll notify you of any extension and the reasons within one month.
We'll provide the information you request under this section at no cost, unless your request is unjustified, excessive or repetitive. In these cases, we may charge a reasonable fee to cover our administrative costs. We may also decline to act.
If we doubt your identity, we may ask for further information to verify who you are.